Dorothea takes over as Business Area Manager Private Label
from November 17. She succeeds Johan Neuman, who will go on to be the new Sales Manager at City Gross.
Dorothea is an industry veteran with more than 20 years’ experience in the retail industry. She has previously worked at Lidl, where she was involved in the sub-chain’s establishment in Finland and Sweden.
History with Dagab
Dorothea joined Dagab in 2004 and has held several managerial roles at the organisation, including category manager for non-food and most recently as business area manager for Dagab’s external business.
Commenting on her new role, Dorothea said: “It will be incredibly fun to contribute to the continued development of the EMV business.
“Johan Neuman and the team have made an absolutely fantastic journey to develop the industry’s best EMV, which I am of course excited to be a part of both managing and refining in the future. I hope that with my background, I can continue to develop our way of working for an even stronger customer offering.”
